Thin client leader NComputing recently announced that So-net Corporation, a member of the Sony Corporation, became the first service provider to deploy its newly released desktop as a service solution. NComputing’s desktop as a service solution enables organizations to deliver a unified environment for computing in conjunction with simplified provisioning, enhanced control of end user experiences and streamlined achievement of compliance regulations. Because NComputing’s Desktop as a Service solution leverages its vSpace virtualization platform, the solution is targeted towards SMBs that are interested in a non-VMware or Citrix-based virtualization platform such as vSpace to serve their virtualization needs. Moreover, NComputing’s Desktop as a Service solution can be integrated with its recently released workspace solution, oneSpace, to serve the needs of mobile customers in addition to desktop environments.
vSpace’s integration into NComputing’s Desktop as a Service offering is illustrated below:
Architected using a server based computing model, NComputing’s Desktop as a Service infrastructure delivers one OS to multiple client terminals whether they be laptops, mobile devices or thin clients. Designed specifically for organizations seeking a low cost solution with minimal complexity with respect to the heterogeneity of the computing experience of end users, the solution allows for the backend management of its Desktop as a Service offering by means of the vSpace management center. Service providers have the option of rebranding the solution or opting for a co-branding deployment as befits the needs of each customer.
NComputing’s decision to target SMBs for its Desktop as a Service solution represents a highly astute strategy to consolidate its positioning within the largely untapped SMB market that has been overshadowed by the battle for enterprise cloud market share waged by giants such as Amazon Web Services, Microsoft Azure and Google Compute Engine. As noted by NComputing’s VP of Global Marketing, Dave Burton, in a phone interview with Cloud Computing Today, the market for NComputing’s DaaS opportunity constitutes a $600M market in a fragmented SMB space that contains no clearly defined market leader as of yet. While NComputing stands poised to carve out a leadership space in the larger market for cloud products and services for SMBs, the larger point worth noting is that the SMB space represents a potentially lucrative market for cloud products and services both in and of itself, and as part of a larger strategy that carries with it the possibility of an on-ramp to market share within enterprise cloud computing as well.
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