Cogito Corporation recently announced the finalization of $5.5M in Series A funding to expands its sales operations and marketing teams. The Boston-based company specializes in behavioral analytics for customer engagement that helps organizations improve customer service experiences while concurrently improving customer service employee retention and satisfaction. Cogito leverages big data analytics applied to streaming voice data to produce visually-based, guided recommendations for customer service professionals to improve the end to end phone experience with customers. Cogito’s analytics platform further boasts predictive analytics that can predict what the customer and representative will do next, thereby adding an extra layer of insight into how to improve the overall customer service experience. The Series A funding round was led by Romulus Capital with additional participation from Salesforce Ventures.
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