The infographic below, from Jaspersoft, elaborates on the growing trend to embed analytics directly into software applications instead of leveraging 3rd party tools that interface with them. Key data points from the infographic include the following:
-$34 billion was spent on business analytics in 2012
-Only 25% of “information workers” have access to BI tools
-By 2015, roughly 25% of business applications will have embedded BI capabilities as opposed to 5% in 2010